Salsify

Salsify Product Experience Management (ProductXM) sits at the intersection of data and commerce, allowing brands to manage and syndicate their product content to drive superior shopping experiences at every digital touchpoint. The platform helps brands and manufacturers centralize product data and rich media, then distribute it to retailers, distributors, and digital channels at speed and scale.

Target Market

Salsify primarily targets enterprise and mid-market consumer goods brands, manufacturers, and retailers operating in the digital commerce space. The platform is designed for organizations that sell through multiple retailer channels and need a powerful solution for managing product content syndication to a broad network of trading partners and digital storefronts.

For Whom?

Salsify is ideal for consumer goods brands and manufacturers managing product content across large retailer networks and digital channels, marketing and e-commerce teams that need to create, manage, and syndicate product information at enterprise scale, retailers seeking consistent and complete product data from their supplier network, companies looking to improve their product content quality to drive better conversion rates on digital shelves, and organizations that need a platform with deep retailer connectivity and channel-specific content optimization capabilities.

Value Proposition

Salsify delivers significant value through a leading Product Experience Management platform that connects brands, retailers, and consumers through superior product content, an extensive network of retailer and channel integrations that enables fast and efficient syndication, powerful tools for creating and managing channel-optimized product content that drives conversion, a collaborative supplier and retailer platform that streamlines the sharing of product information across the supply chain, data-driven insights that help brands continuously improve the performance of their product content, and a scalable enterprise solution trusted by thousands of the world's leading brands and retailers.