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Signal – Page 3 of 11
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Signal
Single Source Ep. 9: Agents Need a Product Record They Can Call
Nathalie
· 2026-05-26 · 4 min read
Single Source Ep. 9 with Crystallize CEO Bård Farstad. An agent skips a product it cannot read in time, so the PIM has to be the API it calls.
Signal
Bluestone Webinar: Write Product Data for Agents Too
Nathalie
· 2026-05-22 · 4 min read
Bluestone PIM webinar with Stephan Spijkers, Morten Næss and Andreas Rudl. Product data written only for human shoppers fails when an agent does the comparing.
Signal
Single Source Ep. 6: AI Stalls on Product Data That Is Not Ready
Nathalie
· 2026-04-22 · 3 min read
Single Source Ep. 6 on why AI stalls when product data is not ready. Guests were Helen Grimster and Frank Weeber, with Stephan Spijkers and Chris Jobse.
Signal
Tesco Replaces the Barcode on 13 Sausage Lines
Stephan Spijkers
· 2026-04-20 · 3 min read
Tesco is swapping the barcode for a GS1 QR code on 13 own-brand sausage lines. A batch recall only works if the record behind the code is current.
Signal
Tesco's App Assistant Plans the Meal, Then the Basket
Stephan Spijkers
· 2026-04-16 · 3 min read
Tesco's April 2026 trial is a meal-planning assistant in the app. About 280,000 colleagues test it. The basket still depends on the product record.
Signal
IKEA Reskilled 8,500 Call Centre Staff. The Record Still Has to Answer.
Stephan Spijkers
· 2026-04-13 · 4 min read
Ingka reskilled 8,500 co-workers after the Billie chatbot took routine questions. The €1.3 billion is remote-channel sales, and the product record still has to answer.
Signal
SAP Bets on Reltio to Fix AI’s Data Problem
Stephan Spijkers
· 2026-04-09 · 10 min read
SAP's planned Reltio deal is about AI's data problem, not another MDM headline. What enterprise product master data buyers should read into the bet.
Signal
Priint at Webwinkel Vakdagen: Catalogs Should Pull Live Product Data
Nathalie
· 2026-04-02 · 2 min read
Peter Flory at Webwinkel Vakdagen: priint:suite pulls PIM and DAM data into InDesign and Illustrator templates for catalogs and price lists.
Signal
Single Source Ep. 4: Dirty Data, and Why Excel Will Not Fix It
Nathalie
· 2026-03-31 · 3 min read
Single Source Ep. 4 with Susan Walsh: dirty product data shows up in late launches, failed integrations and confident AI. A personal spreadsheet is how it hides.
Signal
Single Source Ep. 3: The Marketplace Follows the Product Record
Nathalie
· 2026-03-23 · 3 min read
Single Source Ep. 3 with Helen Grimster of Syndigo: marketplace listings and digital shelf analytics only pay off when the product record is complete.
Signal
Single Source Ep. 2: AI Needs an Owner on the Product Record
Nathalie
· 2026-03-19 · 3 min read
Single Source Ep. 2 with Syndigo and PIMvendors: AI on product data waits on ownership, a definition of quality, and channel rules. The model does not supply them.
Signal
Publication Session: Print and the Web Read the Same Record
Nathalie
· 2026-03-19 · 2 min read
Publication session with Peter Flory of priint and Eric Jan van Putten of Digital Squid. Print automation and the web page both read the same product record.
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